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Advertisement Sept. 29, 1998 Appeals to Women Most advertisers use different appeals to create stereotypes surface their audiences because people of hug drug buy magazines which fit the stereotypes they achieve about themselves. For example, people who always read Newsweek atomic event 18 mostly people who argon at work, who atomic number 18 economically stable, and who are arouse in the world situation. On the other hand, the audiences of Shape are mostly young women who are interested in cut their weights or shaping up.

In Jib Fowles? essay, ?Advertisi ng?s Fifteen Basic Appeals,? he discusses the fifteen emotional appeals that are often seen in some advertisements. To corroborate his postulations of advertisement, I pore on a peculiar(prenominal) magazine, Cosmopolitan, and checked if I could localise the stereotypes the advertisers make about audiences by applying appeals he had listed. After analyzing ten ads from Cosmopolitan, I realized that in that location were two common appeals in most of t...If you want to work a full essay, secern it on our website: OrderCustomPaper.com

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